E-commerce Creative Automation: From Product Photo to Landing Page and Video Ad

E-commerce creative automation now looks like a pipeline, not a single tool. One decent product photo can turn into a studio shot, a homepage hero, and a short video ad.

This trend post tests three Wiro models on the same input image and shows what each step produces in practice.

The trend: one product photo, many assets

Store teams need more than a clean catalog photo. A product page needs detail. A homepage needs a wide hero. Ads need vertical formats and motion.

That pressure explains why tools that start from a single product image keep getting popular. The goal is simple: ship more variations with less manual design time.

Models used

• Product Photoshoot (image-to-image)
• Shopify Template Generator (image-to-image)
• Product Ads (image-to-video)

Input image

Step 1: turn a plain product shot into a photoshoot

Product Photoshoot focuses on lighting, framing, and scene context. It does not ask for a text prompt. It uses a style and a shot plan.

Studio hero shot

Lifestyle action shot

Step 2: wrap the product in a landing page style layout

Shopify Template Generator takes the product image and builds a section-like layout around it. It adds backgrounds, spacing, and a storefront vibe. The main control is aspect ratio plus a preset.

Wide homepage hero (16:9)

Vertical story layout (9:16)

Step 3: animate the product into a short ad

Static images sell. Motion helps too, especially in vertical feeds. Product Ads turns the same product photo into a short MP4 using a preset effect.

Quick comparison

What this shows

• Product Photoshoot improves the base photo without changing the workflow. It fits catalog and PDP images.
• Shopify Template Generator acts like a fast layout mock. It helps explore hero compositions by ratio.
• Product Ads adds motion for paid social. Presets make it easy to try many concepts quickly.

Try the models

Product Photoshoot | Shopify Template Generator | Product Ads